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Nash-Kelvinator Corporation: Encyclopedia BETA


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Nash-Kelvinator Corporation

"Kelvinator Appliance ad from 1951"

Nash-Kelvinator Corporation was the result of a merger between Nash Motors and Kelvinator Appliance Company. The union of these two companies was brought about as a result of a condition made by George W. Mason prior to his appointment as CEO of Nash.

In the 1952 Kelvinator introduced the Kelvinator Food-A-Rama Side by Side Refrigerator[1], one of the earliest modern side-by-side frost-free refrigerators.

Kelvinator consumer products, before and after the merger with Nash, were considered an up-market brand of household appliances.

In 1954, Nash Kelvinator acquired Hudson Motor Car Company of Detroit, Michigan in what was called a mutually beneficial merger which formed the American Motors Corporation. Kelvinator continued as a wholly owned division within the new company.

The Kelvinator brand was eventually sold to White Consolidated Industries, which bought the product under its corporate appliance group joining the White-Westinghouse, Gibson and Frigidaire appliance brands. The appliance division of White Consolidated Industries is now part of Sweden's Electrolux Corporation. The Kelvinator product brand is applied to household appliances worldwide, as well as scientific refrigeration systems.



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