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Question
Past winning entries in a competition known as the Wacky Warning Label Contest have included a label on an aerosol can that warns, "Caution: Do not spray in eyes," a notice on a baby carriage warning, "Remove child before folding" and a label on a clothes iron cautioning, "Never iron clothes while they are being worn." Who is the sponsor of this annual contest to find such seemingly nonsensical product labels?
Thank you

Answer
I'm not familiar with the contest and have no idea who might sponsor it.  I suspect, however, that you might find the answer you're seeking through a trade association or publication in the packaging industry.  Most association executivew are members of the American Society of Association Executives.  As I recall, they're headquartered in Washington and have a web site.  Most libraries have one or more of the several periodical directories through which you'll be able to identify pertinent publications.

Sorry I can't be more helpful.

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Bill Brody

Expertise

What media should be used to reach a specific audience? How should media content be prepared? How can messages best best be distributed to specific demographic groups? Which media are most credible? Least credible?

Experience

I've operating a communication consulting firm for 30 years and teach mass communication in the Department of Journalism at The University of Memphis.

Organizations
Memberships:          American Society for Hospital Marketing &
Public Relations
   International Communication Association
   International Public Relations Association
    Communicators
   Kappa Delta Pi honorary society
   Phi Kappa Phi honorary society


Publications
Journal of Employee Communication Management, Public Relations Review, Public Relations Journal, Public Relations Quarterly, Journal of Healthcare Education & Training, Healthcare Management Review, Journalism Quarterly, Journalism Educator, Legal Management Compendium, Legal Economics, Hospital Public Relations, Modern Healthcare, Journal of the Medical Group Management Association, Southern Hospitals.

Education/Credentials
Credentials : B.A. Eastern Illinois University
                      M.A. California State University
                         Ed.D. Memphis State University


Awards and Honors
Speech Communication Association Commission on Public Relations PRide Award for Outstanding Achievement for Managing Communication Processes: From Planning to Crisis Response, Praeger, 1991.

Elected to College of Fellows, Public Relations Society of America, 1991.

President's Citation for Service to the Public Relations Society of America, November 1990.

President's Citation for Service to the Public Relations Society of America, November 1989.
      
President's Citation for Service to the Public Relations Society of America, November 1988.

President's Citation for service to the Public Relations Society of America, November 1987.

Elected to Fellowship, American Society for Hospital Marketing and Public Relations, September 1985.

Silver Quill Award as professional of the year, Memphis Chapter, Public Relations Society of America, 1984.

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