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Antique Advertising Items/coca cola max headroom catch the wave sign


Max Headroom
Max Headroom  

Max Headroom
Max Headroom  
I have a 3 foot high by 7 foot long wood coca cola max headroom catch the wave sign.
It is in very good condition with bright colors.
I was wondering what it might be worth and how to find a collector that might be interested in this.
Thank you, Sandra

Hi Sandra,

This sign dates to the mid 1980s when the Max Headroom character was used as a Coke promoter for a time. Signs of this size are actually a bit less valuable typically than midsize 3-4 foot signs because they are more difficult to transport and display inside someone's home or garage. As you say though, the condition looks good with strong colors. In terms of value I'd expect something in the $300-400 range most likely but it's a bit unusual so it could be more or less by a bit. In terms of selling it, there's always ebay, but you should investigate or look for a dealer as a potential sale as well for something like this to see if you can save on shipping costs.

Dale Fenton

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Dale Fenton


I can answer your questions about the history of many popular antique advertising brands such as Coca-Cola, Pepsi, Tobacco Brands, Petroliana (Gas, Oil, and Automotive Items), Breweriana (Beer and Brewing Items), Barbershop Items, as well as other areas. I can also help with determining approximate values of your items. I know how to identify fakes, reproductions, and fantasy items for Antique Advertising items such as tins, posters, signs, displays, trays, mugs, clocks, and much more. Even with my experience I don't know everything, but if I'm stumped I can usually refer you to someone who does know about whatever it is.


I am a full time dealer working in Antique Advertising every day. I run the website which I built and maintain. I attend many shows, auctions, and other events related to Advertising Antiques and I know many other dealers and collectors interested in these items.

I have my BA in Architecture from Clemson University, my Master's of Architecture from Texas A&M. As far as education related to Advertising, I have an extensive library of books and literature related to these items and the many smaller collecting areas within it. I keep up with the published articles and information published by the AAAA.

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