AboutShasta McLaughlin Expertise I can answer many questions about the art and craft show industry. I can help with booth setup, advertising and marketing, increasing sales at shows, where to find shows, how to promote an art or craft show, and much more.
Experience I have always been an artist/craft person since I was a child selling crafts at shows with my mom. I have also promoted several craft shows, and publish a newsletter for artists and crafters.
Publications EzineArticles.com
Education/Credentials Salutatorian of my graduating class. Associates degree of Graphic Design.
Question Would you happen to know the demographics for those who purchase handcrafted jewelry from retail stores (small business) and why people buy handmade jewelry. I make crystal handcrafted jewelry and I am researching the market so please answer if you can be of any help! Thank you so much.
Answer I get asked this question often so I created a post on my Blog to answer it.
Unfortunately finding demographics for particular groups of people costs hundreds to thousands of dollars. However businesses armed with this information will do far better than those without it.
The one thing I would suggest is keep your eyes out for magazines that serve people who would buy your product or people who make your product. Contact them and ask the demographics of the people who receive their magazine. Be sure and ask them if they are the buyers of jewelry, sellers or both.
