Expert: DJ Murphy - 2/20/2008

Question
Hi DJ.

I have been a self employed artist for a little over a year now. I have a website and blog and am happy to have made my living through "my day job" as an artist. Recently, I have experienced a lull in sales and from that I am wanting to attract a more consistent flow of buyers and not quite sure  how to go about it(aside from traditional gallery exposure, ebay, etc.)Any outside of the box ideas? How do I find more of an audience? Would it be a worthwhile investment to start looking for an Art Rep?
Please feel free to look at my website ---->amykomar.com
and/or blog ------>adventuresinfirewalking.blogspot.com
Thanks in advance!


Answer
Hello Amy,

Everyone currently seems to be having a "lull" in sales.....the economy has gone south....but don't despair.

Exposure never hurts....try Saatchi.com  you can list there for free...and there are other free sites as well. Also check out artcalendar.com  [or go to your library and see if they subscribe]...the magazine contains a good amount of information written just for artists in marketing, licensing, etc.  You could also try Art Business Magazine......it is oriented to the trade...but you might pick up a few tips.

RE: artist rep.  You certainly could go this route....but I would check with a few other artists to see if the timing is right for you.  Not sure where you are currently residing....but you could also exhibit [for a fee] at ARTEXPO  [check out the website]...this is a major show in NYC, L.A., and I believe Miami.  There are lots of dealers there....as well as people buying art work.

All the best.....you do have a talent.

dj murphy

www.galleryonemain.com