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Careers: Hospitality/Compensation for Sales & Marketing Manager
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Question
Hello! I am wondering how a sales/marketing manager is typically compensated. Base salary plus bonus? If yes, what is the average starting range for salary? Also, how does one determine the basis for a bonus? Is there a sample formula?
Kind regards!
Entry level is 40-55K plus bonus, depending on the city, state, and location. Small, remote cities will pay less, big cities and destinations can pay higher. You should be able to advance to 75 to 85 K or more within 3-4 years.
typically bonus is up to 30%, when times are tough, some hotels offer unlimited bonus.
Bonus is usually paid quarterly, and is paid on achieving your future booking goals, and some hotels will pay on targeted consumed goals.
Check out www.aprinda.com to learn about hotel sales and catering. Try the demo, if you are interested they typically have 25% discount link to click on.
Hope I helped you
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Steve Young
Expertise
My expertise is hotel sales and marketing? If you want to know how to break into the field as a sales manager..... I can help. If you are currently a sales manager, director of sales, or hotel owner, you can ask me for suggestions on how to increase your business and increase profits. To start a career in hotel sales, you can review www.hsma.com www.aprinda.com ecornell.com Job opening are located at www.hacareers.com or hospitalityonline.com
Experience
Deployed sales teams to effectively capture markets which generated higher REVPAR. Year over year increases in rate ranged from 5% to 30% per hotel, year over year increases in revenue ranged from 4% to 25%. Trained sales teams to effectively prospect and negotiate. Implemented reservation yield management strategies in several hotels. Designed reservation training to teach effective closing techniques. Helped individuals start careers in hotel sales......now many of them are General Managers and VP's of Sales.....and owe me big time!!!!!
Education/Credentials
Business Degree.
Awards and Honors
Director of Sales and Marketing of the Year. Selected out of 400 plus hotels and resorts.
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