Expert: David Froom - 10/17/2007

Question
Hi David,

Can you go back to www.ralphlauren.com and tell me what the song is that is being used to promote 40 years of Ralph Lauren?

Thanks so much!

Answer
This is more movie-type music.  If it is from a movie score, I can't help, because I don't see very many movies.  I suspect, though, that it was written especially for this ad.  

I also suspect that it is not a real orchestra.  Electronic imitations of orchestras are rather good these days.  I think a person who writes movie scores could "knock out" this kind of thing quickly, perhaps a day or two of work, and get his/her computer to create this sound.  

So this is not music from the classical repertoire, and probably was written specifically for this ad.

David Froom