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Direct Marketing/Questions Answered by Expert Robert Danoff

SubjectDate Asked
Marketing6/30/2009
  Q: I teach Kung Fu and Tai Chi and I am trying to find some effective ways to market what I do and find ...
  A: ' Your first question is quite simply answered via bing or google. You can do a search to find ...
Infomercial Response5/1/2008
  Q: My company is expanding into the products business within the Hispanic Market. We have an ...
  A: Your question is a good on and one that needs to be addressed prior to the time, energy and ...
Marketing a new product4/18/2007
  Q: I am one of the influential sales representatives involved with that end of the business… Anyhow, ...
  A: Marketing a new product is extremely difficult in a standard market. My suggestion would ...
Informerical Question4/4/2007
  Q: What companies could I hire to do a feasibility study on my infomercial idea? Also, how can I find ...
  A: You will need to do your due diligence before contracting your infomercial study. What is the ...
Writing a sales letter1/20/2007
  Q: For the short term I am sending out letters to a small database of retailers requesting an ...
  A: The content of the letter is great. I simply believe that it is too long. As well you may wish to ...
infomercials10/28/2006
  Q: We get contacted all the time by companies that clain to do infomercials for a fee. One in ...
  A: I will tell you this. Be very careful of whom you do business with. Please ask for at least 5-10 ...
offline lead generation in health insurance10/12/2006
  Q: Do you have a sense of what is the offline-online split for lead generation programs in (health) ...
  A: Great question. Many are split as to the effectiveness of each. Obviously the net has become the ...
marketing via the internet8/17/2006
  Q: Target is accounts receivable/credit people/finance business to business.I'd like to give business ...
  A: My initial thoughts are going after the direct target market magazines in your industry and ...
Free Advertising7/10/2006
  Q: Free advertising On the Internet, there are sites for free advertising. In your opinion, are they ...
  A: "if the shoe fits where it, providing you like the way it looks"...what i mean is that is the ...
Direct Marketing List SRDS5/17/2006
  Q: I am a collge student who are taking a direct marketing class. Our group came up with a product ...
  A: Although this falls outside my expertise I would suggest that you look into google and type in trade ...
advertising cost?11/3/2005
  Q: I am making a weight loss dvd and was thinking about marketing w/ commercials and home shopping on ...
  A: Great questions and I hope this helps. I do not know what you have spent to make your DVD, but ...
Marketing question4/8/2005
  Q: Very good analogy. Thank to you, I will try and finish this coursework as soon as I can (I also have ...
  A: I'd love to see your final works. Hopefully your roommate is doing her fair share with your project! ...
Marketing question4/8/2005
  Q: I hope I don't bother you with all my questions. You've already replied to the"How would you ...
  A: Not a problem. An analogy: If Ford does a compaign for their new "ABC123" automobile and the ad in ...
Marketing question4/7/2005
  Q: I think I will be alright now with that question. I just have another question with regards to the ...
  A: I have to believe he is talking product placement. Examples: convenience - would be the 24/7 shops, ...
Marketing question4/7/2005
  Q: Core product: it is so confusing b/c one might focus on the word "product" and hence assume that ...
  A: I would believe that it is beyond product branding. They are more likely heading for the corporate ...
Marketing question4/6/2005
  Q: Actually they won't reveal what their core-product is. That is just the question I need to answer ...
  A: Because they will not answer directly as to what their "core" product is, it leads me to believe ...
Marketing question4/6/2005
  Q: I'm taking a Marketing course actually, I'm a second year student in the UK (Birmingham). Well ...
  A: Not a problem! I wish you continued academic success! Once they reveal what "they" mean by "core", ...
Marketing question4/6/2005
  Q: Well they will have "over the counter products" soon, and I have this marketing assignment with ...
  A: There are two approaches a company takes in its marketing approaches in regards to core product. In ...
Marketing question4/6/2005
  Q: Would you please help me answering the following question? "What core product is Colgate selling ...
  A: Colgate-Palmolive has many products they market. If you could be just a little more specific ...
Lead Generation and promotion for constant force spring manufacturer3/10/2005
  Q: I am wondering if you could help me with some problems, and or I am wondering what kind of ...
  A: I would like to help you out and perhaps I can. Can you be a little more specific as to the product. ...
Directions to Future Clinic1/16/2005
  Q: I am a licensed acupuncturist living in Nashville, TN. anticipating beginning my first practice this ...
  A: I am not versed on your industry or even your demographics, however I would think that there are ...
Hello, I am the Marketing...10/26/2004
  Q: I am the Marketing Director for an Art Gallery here in Portland OR. We are looking for a company ...
  A: There are many firms with "lists". You will need to do a reference check on whomever you select. ...
marketing9/20/2004
  Q: hey! thank you for replying, i was wondering can you give me an example of how to market/advertise ...
  A: It would cetainly depend upon the products. however there are some basic rules of thumb. Please wrie ...
Direct mail8/3/2004
  Q: Our products are industrial product we are a manufacture of ink jet printers that factories yous our ...
  A: now that we know you are b-b. I would not suggest using postage in those countries. Mail is tampered ...
how to increase strength in marketing and sales3/15/2004
  Q: I am a very gifted, creative designer and artist. I can see something, bring it into being, but ...
  A: not having seen the product I really could not offer you sound advice, however I would start with ...

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Robert Danoff

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Expertise

questions and concerns regarding infomercials, direct response televison, print, web-malls etc. to introduce and/or expand products. business expansion, etc. serious questions only please!

Experience

ten years film and television experience. Marketing, direct response, media , production, etc. I am currently available f/t or p/t as well.

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