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Electrical Engineering/Start up Business Entity Name.

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Question
Dear Prof Cleggsan

http://en.wikipedia.org/wiki/List_of_company_name_etymologies
http://www.companyname.com/
http://www.entrepreneur.com/article/21774
http://www.inc.com/login?returnurl=http://www.inc.com/ss/5-characteristics-of-gr
http://nineplanets.org/‎
http://en.wikipedia.org/wiki/Planet‎


Start up Business Entity give names to their co by First Name, Last Name and any other name to create Brand/s.

There are nine planets in the Solar System.

Earth, Jupiter, Mars, Venus, Neptune, Uranus, Pluto, Mercury, Saturn.

Giving A Startup Co name that to a existing planet name would also be nice ?.

For examples :

Pluto Restaurant
Uranus IT Services Pvt Ltd
Saturn Glass Manufacturers
Mercury Detective Agency
Mars Motor Driving School
etc


What is your opinion ?.

Awaiting your reply,


Thanks & Regards,
Prashant S Akerkar

Answer
Naming an enterprise is very important and should be considered very carefully when selecting the name.  Names which associate with the brand or product are good but often hard to execute due to patent or trade marks already acquired by other parties.  Therefore, many choose to start a new name and product like Apple, Facebook, 3M, IBM, Hewlett Packard, etc.

For planets, there is a great deal of mythology and folklore associated with them and many have already capitalized on these names.  Like in classical music Gustav Holst's Planet where each of the seven segments are named for a planet and music sounds like composer thought should be.

http://www.youtube.com/watch?v=AHVsszW7Nds

A popular new commercial entity in the USA is Mercury Radio formed and inaugurated by Glenn Beck the moderator and talk show host of the program.  It has become very successful.

A magazine is named "Mother Earth" and automobile brand in the USA is name "Saturn", a division of General Motors.

A boat dock is named Sky Harbor.  A restaurant chains is named Sunny Dees.  A travel agency in India is names PlutoTravels.  

And the list could go on and on.

Best wishes.  

Electrical Engineering

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cleggsan

Expertise

All technical areas of Electronics Engineering.

Experience

BSEE, MBA, Design, R&D, University Research.
Senior Life Member of IEEE. Life Fellow of AES.

Organizations
IEEE, Consumer Electronics Society, Audio Engineering Society.
Broad teaching experience; work experience mostly in consumer electronics and conversion from analog to digital technologies. Pioneer in digital audio at all levels.

Education/Credentials
BSEE (Equiv) BYU BSEE University of North Dakota MSBA (MBA) Illinois State University Graduate Studies in Computer Science - Bradley University Graduate Studies - Ohio University Graduate Studies - University of Missouri Kansas City DeVry Tech - Electronics

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