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Food Packing/Distribution/Misleading labeling on a product

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Question
The labeling on a bottle of cooking oil say's in large print "PurOliva" with a picture of an olive branch and olive berries and in fine writing it says a blend of canola oil and olive oil.
 Is this misleading product labeling?


Answer
Barry,
FDA regulates food labeling. I am not qualified to make that call. There are a number of law firms out there that specialize in this area.

You can find more about FDA's policies at:

http://www.cfsan.fda.gov/~dms/lab-hlth.html

Regards,
Jim

Food Packing/Distribution

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Jim Gawley

Expertise

Economic and statistical questions about all aspects of the U.S. Food industry and the food processors that supply them. Please, no questions about "How do I start a business that...?"

Experience

Employment history: Fifteen years experience with The Food Institute, Elmwood Park, NJ. Currently VP eMedia at Forbes Advertising & Marketing Group, Inc.

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