Food Science/Cheerios

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Question
QUESTION: I am from buffalo, NY and although we have a factory locally that makes Cheerios I was wondering how they are made that makes them unique? I have tried generic brands that try to replicate Cheerios, but those are generally harder on the teeth and don't taste nearly the same. How are Cheerios made? Why are they so light and chowy in milk?

ANSWER: James,
    I am sure this is a General Mills trade secret.  I would not be comfortable telling you even if I knew.

Carl

---------- FOLLOW-UP ----------

QUESTION: Not comfortable tell me? Hardly the types of secrets that would keep someone at a terminal in Russia. lol. A friend of mine said they use a hose to spray the batch with enrichments. lol. Kind of a funny visual.

Answer
James,
     Do not take trade secrets lightly.  They often are worth a lot of money and the company will protect them with expensive lawsuits.  From a overview obviously cheerios are made from a dough containing oats and then extruded to form the shape.  They are then cooked or toasted to give the browning and the flavor.  I hope this is helpful.

Carl

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Carl Hoseney

Expertise

Properties and structure of cereal grains. Milling of grains and their processing into food or feed. The chemistry of cereal grains and what happens as grains are processed.

Experience

15 years with USDA as a research chemist. 25 years as a professor at Kansas State University and 3 years as President of R&R Research Services, Inc.

Publications
Mainly Cereal Chemistry but many others also




Education/Credentials
PhD in cereal chemistry

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