AboutJoel Libava Expertise If you are thinking about getting into franchising, and want to learn all you can,I will be happy to answer general questions on franchising; From how to find the right one, to how to do the proper research, and how to protect yourself from scams. Real franchise advice. From a real seasoned expert.
Experience Cleveland, Ohio based franchise consultant, expert, and popular franchise industry blogger.I will be happy to answer questions related to the business model of franchising!
whats the difference between importing & franchising in a specific brand?
for instance ( whats the difference between importing kitkat choclate & have kitkat choclate franchise )
this point scatter me want you to explain it further more
thanks
Answer Importing is a method of distribution where you are a middleman, and buy products from the manufacturer.
THEY have the brand already, you just send it to retailers.
In Franchising you are BUYING the brand up-front.
Customers go directly to you to buy products and services for retail. You invest your money in the brand, and the brand helps you with marketing, and distribution.
Joel/
