About Edina Hodos Expertise Are you thinking about profiting from the vast space of the internet with a new website or blog? Did you know that Effective Writing for the Web is one of the most powerful marketing tools?
I am a professional research writer with several online publications. I can show you how to write effective content that is both reader friendly and ranks high with search robots. No matter what your product or service, good content is the key to making a profit with every website and blog. Topics I have specific Knowledge in, are:
>>Keyword maximization
>>Web Writing Techniques
>>Topic Selection
>>Building Article Series for specific products/services
>>Landing Pages
>>Online Promotions
My own work related research topic is any Online New Media. If your question relates to this and I do not know the answer, I will research it for you.
Kindly keep your questions public and to a maximum of 5 per post, to allow me room to effectively answer you. I do not promote any product or service through Allexperts. My aim is to build a further online portfolio for my research skills. Ratings are welcomed and appreciated.
Edina
Experience Research writer in the areas of small business and web marketing for over 3 years. Real life experience in grant writing for European Union Funding and Government policies.
Organizations LinkedIn- Online Marketing Professional Groups, Research writers groups
Education/Credentials International Business Management Degree-Toronto, Canada. Specializing in Logistics and Exports,Human Resources Certificate- Ministry of Education,Hungary.
Business Plan Writer Certificate - TDBS, Toronto
Past/Present Clients BILL AKLEH LL.B(Hon),LL.M
Specializing in Criminal Law & Major Traffic Offenses
Toronto, Canada
24hour Direct Mobile: 416-300-9885
Cornerstone Investments- Barrie, Canada (Real-Estate)
Lost-Trail Ranch - Nevada, USA (Resort and Horse Ranch),
7Hippos- Toronto, Canada (Online Auctions)
Question QUESTION: I started my blog, not to make it interesting and readable, but to record my life activities. I targeted only my family members who might be interested to read. Gradually, I understood the importance of blogging.
Below is the link of my blog. Have a look at it and let me know how I can improve it. How to make it interesting, what to write and what not to write?
Giving advice on a personal blog is a bit difficult, as it reflects who you are. On a technical level, I could make these suggestions:
1. Try to structure your blog posts in a "triangle" format, meaning the most important info is first, supported by details in the body and summarized at the end with a short conclusion.
2. To create interest, try using the Spice, Sugar, Vitamin method. In short, you want to give your audience Spice-Controversy, or difference of opinions, Sugar-sweet benefits, aka new info. free downloads for example, and Vitamin-which is the information people want to know.
3. In my own site www.keywordrichwebcontent.com/wordpress, you can see an example of how to use good navigation. Above each post, you want to give the title of the next post, to entice people to browse your blog for other posts of interest.
Two great sources of information that I highly recommend, are reading the posts of Darren Rowes, he also runs one of many blog directories www.b5media.com
To learn about writing for the net: how to catch attention of people and search engines, the technical parts of good web writing ect. try signing up for an account at www.suite101.com. Take the time to read through the editors guidelines. It is one of the best, and easiest to understand guidelines I have found up-to date.
Above all, write about what you are passionate about!
Good Luck.
---------- FOLLOW-UP ----------
QUESTION: Edina,
Thanks for the suggestion. Further, I have two queries:
(1) What are the cons of my existing blog?
(2) Shall I start a new blog that is not personal but only about my passion?
Answer The cons in my opinion are the lack of focus around a specific topic, and lack of structure (organization) of your posts. This can be easily remedied by using bolded headlines, and adding categories and tags to each post. I don't recall if you had an archive, but if you don't its a good idea to add it as well.
Regarding your second question, your passion IS a personal topic. I suppose you could write in the third person to make it less personal, but in the end your decision should be based on one question.
What do you hope to achive with your blog ?
If your plans are to monitize it (ex: your featured book item) than I would suggest focusing on the reader's interests. The idea behind generating traffic for your site is, appeal to as many people as you can. For example, if you write about the recent real estate crisis, add how it affects the person reading your story. It seems obvious to do this, yet its often overlooked.
On the other hand, if you are blogging for the purposes of expressing yourself, than picking a very niche topic to write about is just fine.
Thanks for rating my response, I hope this gives you a good start.
