AboutLeo Lingham Expertise In Managing a business, I can cover all aspects of running
a business--business planning, business development, business auditing, business communication, operation management, human
resources management , training, etc.
Experience 18 years of working management experience covering such areas
as business planning, business development, strategic planning,
marketing, management services, personnel administration.
PLUS
24 years of management consulting which includes business planning, strategic planning, marketing, product management, training, business coaching etc.
Question Dear Mr. Leo Lingham,
I have compleated my BE(EEE) and am working for a sales organization as Sr. Sales Enggr for the past 1 and half yrs. But my interest is in Entrepreneurship and doing business.
I thought I should do a regular MBA and know the in and outs of business before jumping into any ventures. Please adive me on whether is it better to go for any MBA? Or is there any other course of sort? Or the best thing to do is just to jump into ventures at right time and keep learning?
It is also to be noted that I am from a middle class background, not very much confortable with spending huge money for PGs.
Answer SHREEDHARAN,
I understand your situation.
At the same, I admire your desire for making/ chasing a career.
You should take the rough paths into your stride and drive
your career paths.
MY SUGGESTIONS,
-keep the job as a sr. sales engineer, you have a lot to learn
on the job.
-you can do a regular MBA on a part time basis, of course,
it will take you 3 years. but it is a worthwhile investment.
-you can complete MBA MARKETING, use the knowledge on the job
as a sales engineer.
WHILE YOU COMPLETE THE MBA MARKETING, YOU WILL ALSO
POCKET 5 YEARS SALES EXPERIENCE.
DURING YOUR MBA MARKETING TERMS,
APPLY SOME OF KNOWLEDGE ON THE JOB,LIKE
-how to conduct sales reviews of territory
-how to develop sales planning
-how to develop salesforecast.
-how to develop market planning
-how to determine market potential.
-how to conduct market research
-how to develop sales channel
-how to develop distribution
-how to evaluate sales performance reviews
-how to conduct product reviews
etc etc
THESE ACTIVITIES WOULD DEVELOP YOUR BUSINESS
SENSIVITY / SENSIBILITY AND YOU COULD BE READY
IN 5 YEARS TO DECIDE
-to go for higher corporate ladder positions
or
-to go for your own business.
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SO GO FOR MBA MARKETING---part time
KEEP THE JOB AND DEVELOP YOUR BUSINESS KNOWLEDGE.
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GOOD LUCK
REGARDS
LEO LINGHAM
