AboutJoe Fournet Expertise I can answer questions or help clarify information relative to advertising, marketing and
design issues. The development of an ad campaign or how best to approach writing an
article or ad, proper use of various media and when to hire an expert for your marketing
are questions I welcome.
Experience I have over 20 years in the managment and creation of advertising and marketing campaigns in all media. The development of concepts, copywriting, creative and art direction, and when to incorporate other elements of the marketing mix such as public relations and research.
Organizations International Association of Business Communicators
American Advertising Federation
Houston Advertising Federation
Only in Houston
Houston Area Apple Users Group
Publications Create Magazine
Houston Business Journal
Education/Credentials McNeese University, BS
Louisiana State University, Intl. Relations
Awards and Honors Appointed to Texas Advisory Board of Create Magazine
Selected "Ghost Writer" by president of Halliburton for lead feature in major trade pub
Presented “Winning and Wacky Ways to Kick Start your Creativity” to the 2005 International Conference of the American Creativity Association
Expert: Joe Fournet Date: 7/11/2008 Subject: marketing
Question hey can you please tell me something regarding concept marketing with the
help of some examples i have some presentations to make in my college and i
have no clue abt it
Answer I'd first get a clarification from your professor about what he/she actually means and/or wants from you. "Concept Marketing" sounds rather vague, but it also implies the marketing of concepts; those intangible ideas about how certain ads, processes, campaigns, etc. may look or appear once developed.
Feel free to follow up once you've received some feedback.
