AboutBoaz Gal Expertise General Marketing issues. Creative solutions. Web 2.0. How to harness the new web for your business. Accelerating your business.
Experience Founder of the echo internet program. "Smart City" project director.
Director of Marketing Group in Israel. Former executive vice president of international organisation based in Switzerland.
Organizations Rotary Israel
Education/Credentials Hebrew University of Jerusalem
Tel Aviv University
Past/Present Clients Intel, Motorola semi conductors, DSP, CA, Bank of Israel
Question Hi, my name is Frank Huang, and I have been offered a position as the marketing chief of a non-profit charity. The foundation does not currently have a marketing adviser, nor does it have the funds to hire a professional one, so I was offered the position as an internship. I have very very basic knowledge of online marketing, besides generating hits on my blog, and entering them into search engines. I was hoping to get some guidelines or tips on how I should start off, any books or websites I should refer to, or any other help in general. Also, what kind of website access should I request from the CEO, or anything else I should get in order to optimize the marketing. Any information at all would be fantastic. Thank you.