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About Kip Gienau
Expertise
Presently providing Executive Business Coaching to all size businesses in the USA and Internationally for Chet Holmes International and Tony Robbins. I coach on a one on one basis but I also have a intimate group coaching model I use and I am constantly adding select clients that want to take their business to the next level, kipgienau@gmail.com. I am a published author the latest book was #1 on Amazon the first day "Guerrilla Marketing on the Front Lines" by Jay Conrad Levinson, I was one or thirty four contributing authors, the second book was "Guerrilla Networking" My marketing strength includes cable television and radio. I also work with all media such as Print, Magazines, Broadcast TV, Web Design, Marketing, Consulting, develop copy ideas and commercials. My nitch is making these services availiable to small and mid-sized businesses. I am a master networking professional, motivotional speaker, keynote speaker and certified Guerrilla Marketing Coach. I pratice building solid business relationdhips. Creative thinking allows me to see things out of the box

Experience
Cable TV sales 6 1/2 years top in sales for 5 years Own and operate my advertising agency 9 1//2 years Started a furnitue business in Costa Rica almost 2 years ago Senior Business coach for Chet Holmes 2 years Too many others to list over my many years working

Organizations
Chamber of commerce, local business mentoring group I started, Women's network, strathmores who's who

Publications
"Guerrilla Networking" "Guerrilla Marketing on the Front Lines"

Education/Credentials
High School, some collage

Awards and Honors
Was in Yankee Magazine in 1986 for making colonial one piece pitchforks.

Past/Present Clients
visit my web site information is listed there www.adworksct.com

 
   

You are here:  Experts > Business > Small Business Information > Marketing > advertising

Marketing - advertising


Expert: Kip Gienau - 9/7/2009

Question
Why is an advertising manager needed if a company uses an outside agency?

Answer
Hi!
As an agency owner myself it's important to understand that managers role, I personally rely on the manager as the point person for the company. This manager is the person an agency relys on for the necessary copy, production ideas, corroborating and final approvals of all materials created for the marketing project. The biggest problem a company has with marketing is having someone who can supply information when needed. Without a marketing manager the simplest projects will be delayed and not give the anticipated results.
Kip

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