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About Alex J. Caffarini
Expertise
I can answer questions on any of the following: * Determining the best marketing research method for your needs; * Conducting surveys (including questionnaire design); * Measuring the effectiveness of marketing promotions; * Determining market size or market share; * Data analysis; * Statistical modeling; * Sales or business forecasting; and * Market segmentation.

Experience
I have 15 years of marketing research experience across several different industries, including banking, insurance, retail, and non-profit.

Organizations
American Marketing Association

Education/Credentials
M.B.A. in Marketing and Quantitative Methods, and B.B.A. in Economics, both from Loyola University Chicago.

 
   

You are here:  Experts > Business > Marketing > Marketing Research > Demand

Marketing Research - Demand


Expert: Alex J. Caffarini - 3/5/2009

Question
when a student buys goods on credit (that is to pay later)did he demanded for it

Answer
In economics, demand for a product or service exists when a person is both willing and able to purchase it.  Generally, if you do not have money to purchase the product, you are unable to buy it, so there is no demand.

However, although the student did not have money to pay for the goods upfront, the merchant extended credit to him/her, making him/her able to purchase them.  Hence, demand did exist.

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