Marketing Research/Questions Answered by Expert Katherine A. O'Neill
| Subject | Date Asked |
| Nationwide company profiling question | 1/26/2012 |
| Q: we as a dental lab are trying to obtain the public information (address, phone #, and fax #) of all ... A: Some ideas: I would think that states have lists of licensed dentists, along with their addresses. ... | |
| Matress Sellers Economics | 10/9/2011 |
| Q: 1. How much was spent by consumers on bedroom furniture last year? 2. What was the most popular ... A: I cannot answer these questions, but I can point you in the direction of finding the answers. I ... | |
| Research | 4/3/2011 |
| Q: I'm doing some research and would like to know how do I find out what businesses have closed up in ... A: Jim there is no specific place to go and get this type of info. I would suggest the following ... | |
| How to evaluate a market research company | 2/10/2011 |
| Q: I would like to know if there is any method to evaluate a market research company. I am working for ... A: There are several ways to evaluate a company. First, look at the expertise of the management - ... | |
| Market Research | 1/30/2011 |
| Q: O'Neill, I am an 18 year old interested in creating a company that sells unique school supply items ... A: You would be well served to conduct some research prior to launching your business. The two most ... | |
| Prescription Drugs Distributorship | 9/7/2010 |
| Q: I need to know the details of how I can approach Drug Manufacturers here in the US (like, Pfizer, ... A: In the US, prescription drugs are sold through wholesalers. The wholesalers purchase drugs from the ... | |
| Marketing info | 8/12/2010 |
| Q: I'm writing a business plan for a class. My business is an auto parts store. I have tried to call ... A: You can do a google search for information about auto part sales - what brands there are, what are ... | |
| marketing research | 6/13/2010 |
| Q: please dr - Describe your configuration of the relationship between knowledge-based marketing, and ... A: Maha - I can give you a general answer. Knowledge based marketing refers to marketing plans based ... | |
| regarding my project | 5/12/2010 |
| Q: I am doing my project in marketing. My topic is customer expectation in big bazaar. May i know what ... A: I will give you a broad answer, because this sounds like it is homework. you need to as the ... | |
| Travel Guitar Market | 3/16/2010 |
| Q: I need help to research the "travel Guitar" market. I am an entrepreneur about to manufacture and ... A: I think you need to confirm that there is indeed, a market for your product. Do traveling musicians ... | |
| market research | 3/14/2010 |
| Q: I produce and supply animal products to Hospital and other laboratories. Hospitals usually group ... A: Will, if you choose to conduct research, part of the project would be that the research company has ... | |
| market research | 3/13/2010 |
| Q: I produce and supply animal products to Hospital and other laboratories. Hospitals usually group ... A: Will, this could be a bit of a challenge. It might be proprietary information since it sounds like ... | |
| marketing strategy | 2/19/2010 |
| Q: how are you? I would like to ask some advice regarding on what marketing strategy should I carry ... A: Cindi, how are you defining the "high end consumer market"? I am confused by the statement that the ... | |
| MR | 1/28/2010 |
| Q: My question is i hav prepared a questionnaire, after gathering the data who shud i implement my ... A: You need to summarize the findings from the questionnaire - look at the responses by either the ... | |
| research | 11/23/2009 |
| Q: I am intrested in starting an online business selling information and would like to know how to find ... A: Howard, depending on what kind of info you are selling, you might have a great deal of competition. ... | |
| Marketing | 10/22/2009 |
| Q: can you me to help me to elaborate this statement. How to develop the marketing mix principle to be ... A: The first part of your question regarding marketing mix is really a marketing question and should go ... | |
| Charity Shops in U.K. | 9/28/2009 |
| Q: i hope you can help me , please, a few questions on Charity shops in U.K. 1st -- how much proffit ... A: I can help with methodological or data interpretation or research planning questions, but I do not ... | |
| Marketing statistics | 8/6/2009 |
| Q: If not from you, where might I find an approximate idea of how many potential advertisers there are ... A: This is not my area of expertise, butI can give you a couple of suggestions. First, I would go to ... | |
| marketing research | 5/29/2009 |
| Q: what is the importance of marketing research in business and industry A: This is a very broad question. Marketing research provides the marketing manager with a wide ... | |
| new business | 5/19/2009 |
| Q: if I want to get an information about a specific product for instance (ear muffs) , I want to ... A: Your questions are a little confusing. Let me see if I can simplify this. First, lets say the ... | |
| business reserch | 4/28/2009 |
| Q: significance of statistical tools in business report: A: This is difficult to answer because it is a very broad question. There are many kinds of ... | |
| Business Research Methods | 4/13/2009 |
| Q: "The significance of statistical tools in business report" A: I need more information -- this covers a very wide range of issues. Statistical tools offer a way ... | |
| marketing research | 4/13/2009 |
| Q: critically examine the importance of marketing research to new products and developement A: Market research is critical to the success of new products. The research will determine who the ... | |
| Research Methodology | 4/9/2009 |
| Q: 1. What is the role of hypothesis in making a research design? A: The hypothesis is the tentative idea or theory that the research is designed to test. For example, ... | |
| sir tell me ans | 4/5/2009 |
| Q: describe survey instrument and field procedure. A: 'survey instrument' refers to the survey or questionnaire. Field procedure refers to how the survey ... | |
| types of interview qustions | 3/18/2009 |
| Q: 1.any example of open ended question? 2.any example of direct open ended question? 3.any example of ... A: An open ended question asks something that cannot be answered categorically. For example, "What are ... | |
| Marketing question | 3/13/2009 |
| Q: Go to the web site for PetSmart (www.petsmart.com). If Petsmart could choose three customer metrics ... A: Are you asking about tracking success of the website??? If so, the metrics would look at number of ... | |
| research methodology for managers | 3/12/2009 |
| Q: sir,kindly answer the folowing questions. 1. Explain the role of research in management planning and ... A: Research supports planning and decision making. For example, should we raise the price of our ... | |
| BRM | 2/24/2009 |
| Q: Q. 1 Research performs distinct function to assist manager to enhance decisions making process in ... A: 1. This statement is not very clear. Was it translated from another language? My best ... | |
| business research method | 2/5/2009 |
| Q: i am student of M.B.A,i want you to give me information regarding this question."reaearch perform ... A: Beeni, this is confusing. It sounds like something from a job ad. Either they are asking for ... | |
| Help with a university research proposal | 1/30/2009 |
| Q: I wanted to lookat a topic linked to my course, im having great difficulty doing this,i have never ... A: Pearl,I assume that you are in a market research class. Topics for research could be something ... | |
Katherine A. O'Neill
Top Expert on this page
Expertise
I can answer questions about what kinds of research techniques to use to address specific issues - the difference between qualitative and quantitative research. I can answer questions about types of qualitiative research techniques - including focus groups, interviews, online research, projective techniques and others. In addition, I can provide direction to sources on healthcare research and statistics.
Experience
I have been a market research analyst and consultant for 20 years in the pharmaceutical and biotech industries. I have personally conducted hundreds of interviews and focus groups with healthcare professionals and consumers
Organizations
Healthcare Businesswomen's Association
Pharmaceutical Marketing Research Group
Education/Credentials
Ph.D. Experimental Psychology, University of Rhode Island, 1983
B.S., Psychology, Emmanuel College, Boston, 1976
Past/Present Clients
Boehringer Ingleheim, Group DCA, Schering Plough, Pfizer, Optum Health Group, Bayer, Wyeth
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