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About Jim Novo
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Questions about using customer data to inmprove online profitability, particularly in retailing. Topics include profiling customers using weblogs, figuring out which ads generate the highest value customers, how to reduce the numnber of 1x buyers, how to generate higher sales from current customers, customer analysis, ROI calculation, reducing discounts while increasing resaponse rates. Do you collect customer data (purchases, page views, surveys) and not really use it for anything? Want to find out how? Just ask.

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Cellular One, MBNA, SteelTorch Software, Retek Direct, CBS Sportsline, Kobie Marketing, Aerial, Tupperware, Barnes and Noble, Comcast Corporation, Home Shopping Network

 
   

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Online Catalogue/Retailing - ecommerce


Expert: Jim Novo - 11/9/2007

Question
Hi, i have a question, i am opening a store on yahoo merchant solutions.  For product research, are there any online resources for product info such as description, images...for example, if i sell a xbox game console.  And the distributor doesn't have the info...are there any online sources to get the upc, image, description, etc. or if i have all of the upc's are there any sources to use the upcs to get info? thanks for your help

mike

Answer
There are limited UPC lookup resources, see for example:

http://www.upcdatabase.com

You probably will not find images though.  Remember, using other people's images / descriptions - unless permission is provided, such as with manufacturer / distributor material - is a violation of copyright law...

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