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About Mark Gluckman
Expertise
I can answer questions about all social photography (wedding, corporate, b`nai mitzvah). All general questions about digital photography and, of course, film. Photojournalistic and travel photo questions can also be asked as that is another specialty of mine.

Experience

Past/Present clients
McDonald's, Sprint, GE, Ford, NBC, IBM, Princess Cruises, NCL and I work the Jerry Lewis MDA Telethon every year.
I have worked for The New York Times, USA Today, AP and dozens of other international and national publications. I have shot hundreds of weddings, b'nai mitzvah and corporate social events.
 
   

You are here:  Experts > Arts/Humanities > Visual Arts > Photography > Question about business start up

Topic: Photography



Expert: Mark Gluckman
Date: 8/28/2006
Subject: Question about business start up

Question
I plan on furthering my photo career.  I've been shooting headshots and weddings for about 8 years now, but really wanted to get a website going to expand my business.  What steps should I take in order to do so.  And because of the website will I have to get a business license or not?

Answer
A busniess license in not necessary.  While a website certainly gets you more exposure, I believe it's word of mouth that expands a business.  

If you have a friend who is a web guru, have them do your site.  An amateur looking site is a greater detrement than no website. Get an idea of how you want to expand your business....more weddings and headshots or move into different areas??

If you must hire someone to build a website, be prepared to spend about $500.  You can always get a student who loves web building to do it for the experience.  Now, that's great to get the site, however, when you need it tweaked or you want to add more photos, that student may not be available or just be flaky.

Sorry I couldn't be more help.

Mark

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