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About Kramer
Expertise
I can answer questions regarding the radio industry; both terrestrial and satellite. I've been involved with radio for 20 years and have worked at radio stations such as Z100/NY, G105/Raleigh, WAPE/Jacksonville, Q-98/Fayetteville, Z-105/Dothan, and Z-FM in Vicenza, Italy. I have been involved in just about every facet of radio; from consulting to programming, from on-air to promotions, and production. I also have many friends in the industry, so if I can't answer your question I'm positive I'll know someone who can

Experience
On-air at Z100/NY, G105/Raleigh, WAPE/Jacksonville, Q98/Fayetteville, and Z-105/Dothan. Programmer at Q98, Z-105, and Z-FM in Vicenza, Italy. Promotions and production at Z100, Q98, and G105. I've also consulted numerous stations as well as air talent throughout the country. Basically, if there is an aspect of radio I pretty much have some knowledge of it.

Publications
Radio and Records, Billboard, and an interview or two with All-Access.

 
   

You are here:  Experts > Industry > Broadcasting > Radio > Satellite Radio

Topic: Radio



Expert: Kramer
Date: 8/27/2006
Subject: Satellite Radio

Question
Kramer,

First of all, thanks for offering to answer questions here.  I've been tossing coins as to which question I most want to ask!

I have a small Internet radio station.  I see some of my competitors getting into satellite radio.  How are they doing this?  Internet radio stations generally operate on ridiculously small budgets.

-Brian Douthit
Eyes Of The Poet Radio
http://www.perfectlysaid.com/radio.html

Answer
Brian,

Thanks for the question.

Hmmmm.  I have heard of satellite radio being broadcast over the internet; AOL does this with XM, but I haven't heard of a locally owned internet radio station jumping to satellite.  

There are only three major satellite radio companies that I know of; XM, Sirius, and WorldSpace.  Only XM and Sirius offer service to the United States; WorldSpace is only available in South America and parts of Mexico.

After doing a little research, I haven't found any publicly or privately owned satellites that would be available for the purchase of bandwidth from internet radio companies.  Besides, if this happened, in order for consumers to hear the station they would have to have a receiver specifically designed to pick up that satellites transmission.

The only way I can see local internet radio companies getting on satellite radio is if they either sell their product to XM or Sirius, or some how work a deal to purchases a position on their programming.  I'm not sure either XM or Sirius does this; you'd have to contact each company to find out.  If they do, I would imagine it would be an expensive jump from internet radio to satellite radio.

I wish I could give you more information, but I haven't heard of any internet radio stations making the jump to satellite.  I know that both XM and Sirius broadcast terrestrial stations on their satellites; XM has KISS FM out of Los Angeles.

Good Luck.

Kramer


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