Starting a Small Business/Marketing

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Question
Hi there,

I have hired a pro to redesign my writing website: www.bestinresumes.com and it now includes SEO & SEM.

Can you do a over view and tell me if there is anything I can do to further improve the site - just based on what your gut feeling tells you.

The next step is for me to put together some flyers (professionally made up) and submit them at cafes and get some business coming in.

Look forward to your thoughts.

Answer
Only a quick review - this is not the arena for a full review

1) Too many fonts
2) Too many over zealous reviews that make me think you made them up
3) You are giving away what you are selling - e.g. samples and free advice
4) You are offering no incentive for someone to dive into your site - you give away it all on the front page - many visitors to your site will be lookers for free stuff - you give it away rather than try and sell it.

You have copied the phrasing: Why You Need a Professionally Written CV/Resume: from the handout from my site www.JobSuccess.co.uk which is a first page site - so presumably your designer wrote off for details.

Why leave flyers in cafes - leave them where job seeker will be.

Ms Lee Lister
The Biz Guru
writer of "FastTrack To Job Success" which can be seen on www.JobSuccess.co.uk and Amazon

Starting a Small Business

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Lee Lister

Expertise

If you are a serious entrepreneur and want to set up your own business or ensure that your existing business is more profitable then let me assist you. I answer questions on business start up, business strategy, business models, business planning, marketing plans, marketing strategy, branding, business tune ups and business improvement. I do not answer any legal, tax or accountancy questions - you should see your own professional adviser about these. If you cannot be bothered to read and rate my answers - I can't be bothered to answer yours!

Experience

Over 20 year’s management, IT and business consultancy experience with businesses large and small as well as being a serial entrepreneur.

Publications
A prolific writer and published author, I write on entrepreneurship, project, bid management and career improvement.

Education/Credentials
BA (Hons) Financial Economics Numerous Management Qualifications

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