AboutLee Lister Expertise If you are a serious entrepreneur and want to set up your own business or ensure that your existing business is more profitable then let me assist you. I answer questions on business start up, business strategy, business models, business planning, marketing plans, marketing strategy, branding, business tune ups and business improvement. I do not answer any legal or accountancy questions - you should see your own professional adviser about these. If you cannot be bothered to read and rate my answers - I can't be bothered to answer yours!
Experience Over 20 year’s management, IT and business consultancy experience with businesses large and small as well as being a serial entrepreneur.
Publications A prolific writer and published author, I write on entrepreneurship, project, bid management and career improvement.
Education/Credentials BA (Hons) Financial Economics
Numerous Management Qualifications
My name is Igor, and I just recently graduated from university. I am now working as a fitness professional, and I would like to run lunchtime fitness services (most people think personal training, but this is not what I'm offering. I offer consultations, assessments, and exercise program design) in the corporate world.
My question is how would I be able to find the person to approach in order to propose this? I already know what to propose and how to propose it, that's not the issue. The issue is WHO to propose to and HOW to find who that person is.
I look forward to hearing from you,
Igor.
Answer If you are looking at individuals then you need to be like the lion and "go where the antelopes are" - the watering hole. Go where your potential customers will be gathering. It looks as if you are aiming to go into companies and offer services. It's difficult to say who to approach because it will vary with companies. I suggest you start at the HR group and maybe suggest to your existing customers that they give you details of the appropriate people. Some mail drops into the HR groups of medium and large companies close by.
Ms Lee Lister
The Biz Guru
Author of: "How Much Does It Cost To Start A New Business? and loads of other questions asked by entrepreneurs" http://www.startmynewbusiness.com/books.htm
Follow up following rating: I tell the guy everything he needs to know in order to contact the right people and he says my knowledge is only 7! You can't help some people even for free. They are so ungrateful!
