AboutJohn A. Troland Expertise I have owned a television show production company, Trobray Television
Productions,LLC since 1994. I produce a live one hour cable access call-in show by the name of Business Beat Live that airs in Connecticut. I
can answer questions as to how to produce your own cable access show;
how to get great guests, how to promote your show; how to write press
releases for your show; how to get show volunteers; should you have a
show co-host; should you use paid advertising to promote a special
guest; suggest books, videos and publications useful as reference
works to produce a quality show and invite selected individuals who
respond to allexperts.com to be a guest on a "live" Business Beat Live
tv show and receive "how to" suggestions and a critique of their on
show appearance.
Experience have produced Business Beat Live tv show since May, 1995; produced
some 85 Chamber Happenings shows for local Chamber of Commerce
Expert: John A. Troland Date: 10/4/2005 Subject: Business Show Production
Question Hi!
I am planning to produce a business show to feature cost saving products and services of local businesses. I am curious how you have structured paid advertising for cable access.
Answer Kim: I do Business Beat Live here in Connecticut; what state are you in? E-mail me directly johntroland@msn.com
I do NOT have paid advertising; it is against the law here in CT. If I were doing your show here in CT I can talk about the products and services of a local business in a more of a generic sense but I absolutely CANNOT mention any prices PLUS if in the opinion of the the paid franchise employee on duty the night the program, in his/her judgement is coming across as an informercial you are subject to IMMEDIATElY being taken off the air even DURING a live broadcast. Good luck with a cable access "business" show; I have been doing BBL for 11 years; a lot of tweaking was necessary in the beginning to be absolutely sure I was within the rules.
